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Jun 15, 2024 · Learn proven strategies to increase your app's eCPM through effective mediation setup and optimization techniques that actually work. Increase revenue by 40% with our expert guide. May 23, 2023 · To enable optimization in AdMob’s mediation waterfall, you need to activate the feature within the settings of your ad units. AdMob utilizes historical data to gather the ad unit’s eCPM.
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